SEO e Linkbuilding [infographic]
1luglio 21, 2010 by mattial
La SEO, Search Engine Optimization basa la sua efficacia anche sulla costruzione di link utili al posizionamento organico del sito. In questo infografico tratto da verticalmeasures vengono spiegati i diversi tipi di link come:
- Content Distribution
- Blog/Forum Comments
- Purchased Links
- Reciprocal Links
- Social Media/Bookmarking
- Embedded Content
- Link Reclamation
- Natural Links
Per avere la spiegazione di ogni tipo di link clicca QUI
Content Distribution
Description: Links from press releases, article marketing, guest blog posts, aggregated links such as RSS feeds
How to Obtain: Write unique SEO optimized content, publish, promote via social networks
Difficulty Score: 1
Quality Score: 3
Blog/Forum Comments
Description: Links from forum signatures, posts, profiles, and blog “signing”
How to Obtain: Search relevant blogs & forum topics, register, create profiles, create anchor text signatures for forums
Difficulty Score: 1
Quality Score: 2
Purchased Links
Description: Links obtained through direct exchange of money, includes directories
How to Obtain: Search for keywords + sponsor, advertise, sponsored by, banner ads, submit URL, add URL
Difficulty Score: 1
Quality Score: 2
WARNING: Use caution, understand the risks, and don’t get caught buying links or Google might take your keys away!
Reciprocal Links
Description: Links from partnerships, exchanges, and trades (use sparingly, stay topically relevant)
How to Obtain: Use only highest authority relevant sites to exchange with, try to do a 3 way instead of reciprocal
Difficulty Score: 2
Quality Score: 1
Social Media/Bookmarking
Description: Links from various social media profile pages and bookmarking tools
How to Obtain: Find top bookmarking sites based on PageRank, Alexa, dofollow and submit website using good keyword anchored phrases
Difficulty Score: 3
Quality Score: 3
Embedded Content
Description: Links via widgets, infographics, badges, and other embeddedable content
How to Obtain: Create visually appealing and useful content, promote via social networks
Difficulty Score: 3
Quality Score: 4
Link Reclamation
Description: Links to no longer available resources to re-point at your pages
How to Obtain: Check Google Webmaster Tools for pages not found, contact websites linking to those to change link or redirect on your site
Difficulty Score: 3
Quality Score: 5
Natural Links
Description: Links gained naturally due to link worthy (viral) content, link baiting, etc.
How to Obtain: Create good, informative content and promote through your networks
Difficulty Score: 4
Quality Score: 5
Link Requests
Description: Links acquired through manual requests from webmasters, site owners, etc.
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Category social media marketing, web marketing | Tags: infografico, infographic, linkbuilding, search engine optmization, SEO
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